One of the country’s leading energy challengers is turning away from the household market to escape a “price war” that has left the sector littered with casualties.
Good Energy, which supplies renewable energy to about 250,000 homes and firms, says it will instead focus on business clients and helping customers with renewable energy subsidies.
The shift, outlined in annual accounts, reflects increasing wariness in the industry towards domestic energy, amid tighter regulation such as the cap on bills, which has contributed to loss-making tariffs and a rising toll of failed challengers. More than a dozen have gone bust this year.
Aim-listed Good Energy’s shares halved over the past two years.
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